๐Ÿ”ฅ Nike down 53% in 5 years๐Ÿ“Š ChatGPT: 127M wiki views๐ŸŽ„ 58% prefer warm white lights๐Ÿค– Claude: fastest momentum๐Ÿ“ˆ Costco quietly crushing it๐Ÿฆˆ Sharks: 450M years old๐ŸŒณ Trees: only 350M years๐Ÿ’ก 85% of AI projects fail๐Ÿ”ฅ Nike down 53% in 5 years๐Ÿ“Š ChatGPT: 127M wiki views๐ŸŽ„ 58% prefer warm white lights๐Ÿค– Claude: fastest momentum๐Ÿ“ˆ Costco quietly crushing it๐Ÿฆˆ Sharks: 450M years old๐ŸŒณ Trees: only 350M years๐Ÿ’ก 85% of AI projects fail

Data storytelling. Pattern spotting. AI-powered.

For marketers, founders, and curious people who want to understand what's actually happening.

I use AI to analyze trends, track brands, and find patterns others miss. I share it here.

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Have AI roast your LinkedIn, emails, and more. Pick your roast level.

"Your LinkedIn headline is so beige it could be a Pottery Barn catalog."

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๐ŸŽ“ Learn AI

Everyone's talking about AI. I'm building with it. Here's what I've learned.

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Free 5-part course

From basics to advanced, at your pace

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Beginner to builder

No jargon, just practical skills

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Prompt builder + templates

Copy, paste, customize

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Which AI tool for you?

ChatGPT vs Claude vs Gemini

Most people charge $$$. I don't.

๐Ÿ“ Latest Thinking

โš ๏ธ What You're Doing Wrong with AI

The walls everyone hits โ€” and how to break through them.

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You're Using the Wrong Tool

ChatGPT for everything? Claude from Anthropic is my favorite for long docs and nuanced work.

โœ—๐Ÿ’ฌ

Your Prompts Are Bad

"Write me a blog post" = garbage in, garbage out. Be specific. Give context.

โœ—๐Ÿ’พ

You Keep Losing Your Work

AI has short-term memory. Long conversations degrade. You need a system.

๐Ÿš€ What I Build

Real products. Real chaos. Real lessons.

I build AI products, track brand data, and share what I'm learning along the way.

15+ years marketing & advertisingยทEarly AI adopterยทShipping AI products daily

Future Media 100 โ€ข Global Innovation Award Winner

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โœจ Daily Business Wisdom โœจ

"Calm is a power move โ€” slowing down sharpens judgment."